BEAUTY NEWS: YOUR FACE SERUM GUIDE

In case you have been considering using a serum in the near future, read our guide about skin serums. You might find it helpful.

It is commonly believed that the difference between a moisturiser and serum is that serum delivers nutrients into deeper layers of the skin whereas moisturiser hydrates and protects from the surface. It is not quite the case. Serum is a more concentrated product compared to a regular face cream. It can be water or oil based and can have addition of other plant extracts and actives. The default role of a serum is to deliver visible results within shorter space of time. This is why the price tag is usually higher too.

Depending on skin concern there are many options to consider.

ANTI-AGEING

The popular ingredients in this type of serums will be peptides, quality argan oil, collagen, sea kelp ferments, sphilantes acmella extract, unrefined rosehip oil, retinol, bee or snake venom just to name a few. The products target dryness lines, wrinkles caused by sun damage, unhealthy lifestyle and even by natural ageing process. Various fruit extracts and plant filtrates are blended together to give the skin extra help with maintaining its youthful look. This can be achieved if sufficient levels of elastin and collagen, skin’s main building blocks, are kept at optimum level.

Anti-ageing Serums we like ( Korres Firming and Lifting Serum, Davaj Intense Remodelling Face Serum, Oskia Super 16 Serum)

HYDRATION

Regardless of age, almost every woman or man will experience some sort of skin dryness problem. That applies to oily complexions as well. The main suspects are harsh elements, mechanically caused dryness or mistakes in skincare routines. Wind, low temperatures can play havoc with moisture levels, so can over cleansing , using strong face washes and scrubs. The good news is that severe dehydration can be easily solved with a quality product. Serums with hyaluronic acid, safflower oil, rice bran extract, spirulina ferment, grapeseed oil, rose flower water are always a smart move.

Hydrating Serums we like ( Saaf Ultimate Face Serum, John Masters Organics Hydrating Serum, Rituals Intense Moisture Serum, Peter Thomas Roth Cucumber De-Tox Hydrating Serum)

NOURISHMENT

If you are unlucky enough to suffer from multiple skin concerns like dryness, wrinkles, spots, sun damage or sagging, you may want to consider a nourishing serum in your beauty regime. This is because skin nourishing serums are much denser in vital ingredients than any other serum. It works on both the skin’s surface level to protect and in deeper layers of dermis to restore, renew and rebalance. Multitasking product is a must here. Watch out for products with super hero ingredients such as buriti oil, microalgae extract, carrot seed oil, Himalayan goji berry, resveratrol or sea buckthorn extract.

Nourishing Serums we like (earth-tu-ace Nourishing Serum, Dr Sebagh Supreme Maintenance Serum, J.Nicholas Face Serum, Antipodes Joyous Serum)

SPECIFIC RESULTS

At times though, it’s not just the obvious you would like to fix in your skin. Discolorations, sensitivity, hyperpigmentation or rosacea, many of these concerns will require a more careful approach. Before buying any product, it’s safe to consult a specialist that will determine what the underlying cause of a problematic skin is. It’s most likely the hormones that ruin our efforts to a perfect complexion. Hormonal changes on the skin may require a more advanced treatment both internal and external. Once the treatment is done, focusing on prevention is a safe bet. Look out for products that are gentle yet bring quite radical effects. Find out whether your favourite brand has a product specifically formulated to treat problematic skin. Do your research and pick a brand that explains its serum’s properties in details.

Serums we like: Espa Calm and Soothe Serum, Pai Copaiba Zinc Serum, Sunday Riley Good Genes Serum, Suki Brightening Serum.

By Anna K.